PMML - The Predictive Modeling Markup Language - is the primary XML format for describing predictive analytic models so that a modeling tool can share a model with either another modeling tool or, more usefully, with a deployment environment. The folks over at KDNuggets recently ran a poll asking their readers about their use of [...]

Stephen Brobst of Teradata was next with A Reference Architecture for Integrating an Active Data Warehouse into the Real-Time Enterprise. He started with a great quote from a Gartner analyst:
No such thing as a business surprise - there is always a warning in advance
but were you listening - did you collect data about it, analyze [...]

Ian Ayres book, Super Crunchers: Why thinking by numbers is the new way to be smart, is another book extolling the virtues of data-driven decision making. In that regard it is very similar to Competing on Analytics. The book focuses in on the power of data mining and other analytic techniques, especially when combined with [...]