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18th July 2008

Is Self-Service good or bad?

James Taylor Posted by James Taylor

Ellen Goodman of the Boston Globe had a column “Self-serve and slave” (that I saw in the San Jose Mercury News as “In a self-serve nation, work gets dumped on us“) in which she rails against self-service and compares it to the outsourcing of work from paid employees to us consumers. As she says:
For every [...]

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posted by James Taylor in Customer Experience, Decision Management | 1 Comment

11th July 2008

The future of consumer banking needs EDM

James Taylor Posted by James Taylor

Naumi Haque wrote this nice piece on The future of consumer banking and it struck me how many of the things she suggests, with which I agree, require a broad-based adoption of EDM.
For instance she suggests a single financial cockpit - she calls it a dashboard but she wants to be able to do things [...]

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posted by James Taylor in Customer Experience, Decision Management, Financial Services | 0 Comments

3rd July 2008

Don’t be creepy when you personalize

James Taylor Posted by James Taylor

The WSJ had a little piece today on personalization - Personalized Emails Are Creepy, Not Effective based on a study done some time ago but still very relevant in today’s market where companies are being told to personalize (including by me). Here are three quotes I think summarize the problem:
[there is a negative] response to [...]

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posted by James Taylor in Customer Experience, Marketing | 1 Comment

30th April 2008

Live from InterACT - Closing Keynote

James Taylor Posted by James Taylor

Ted Iacobuzio of TowerGroup gave the closing keynote, expanding on the survey results Fair Isaac announced today. More than 100 of the InterACT attendees took the survey - clearly this is top of mind. Some highlights:

Lenders appreciate the need for integrated customer information and multi-product decisioning
Lenders are not all at the same speed in implementation
Respondents [...]

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posted by James Taylor in Compliance, Customer Experience, Decision Management, Financial Services, Optimization, Predictive Analytics | 0 Comments

30th April 2008

Live from InterACT - Changing the game

James Taylor Posted by James Taylor

A collections session next with folks from Adeptra, Fair Isaac and GE Money talking about GE’s vision for virtual collections. The collections environment is extremely bad this year with massive growth in the need for collection agents. Delinquencies are up, problems are up, consumers are stressed. Scores are worsening (credit profiles are worse), payments are [...]

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posted by James Taylor in Business Rules, Financial Services, Predictive Analytics | 0 Comments

29th April 2008

Live from InterACT - The Mortgage Crisis

James Taylor Posted by James Taylor

Interesting session on the Mortgage Crisis next, subtitled “Implications for a Global Economy”. Joe Breeden of Strategic Analytics and Daniel Melo of Fair Isaac. Joe started by saying that this is the 3rd time this has happened in the last 16 years. And, as before, it’s not just about mortgage and it’s not just about [...]

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posted by James Taylor in Compliance, Financial Services, Predictive Analytics | 2 Comments

4th March 2008

Here’s how one company is using EDM to improve healthcare

James Taylor Posted by James Taylor

Silverlink is an interesting company whose approach is to apply science to drive healthcare behaviors in a scalable manner. They made some announcements today at the Health 2.0 conference. I recently got a chance to speak with the CEO (Stan Nowak) and his team. Silverlink has 50 healthcare clients representing 150 million lives (including 9 [...]

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posted by James Taylor in Adaptive Control, Business Rules, Customer Experience, Decision Management, Healthcare, Predictive Analytics, Product News | 2 Comments