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11th December 2007

The power of decision automation - CapOne’s Card Lab

James Taylor Posted by James Taylor

Ron Shevlin blogged about CapOne’s new Card Lab. Like Ron I really like the fact that CapOne is using the interactivity possible on the web both to let customers find a product that meets their requirements and to gather a whole bunch of useful information about how customers think about credit cards. What strikes me, [...]

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posted by James Taylor in Adaptive Control, Business Rules, Customer Experience, Decision Management, Financial Services, Predictive Analytics | 1 Comment