I got a chance to speak with ILOG today and do some thinking so it’s time to write more about the IBM and ILOG announcement. As it is an acquisition of one publicly traded company by another neither company can legally say very much. As a result I, like everyone else, have a bunch of [...]

Transpromotional marketing - yes, another new phrase that I heard for the first time this week. Wooing Customers in a Weak Economy was the source - an article on 1:1. Chris Stone wrote the article and it talks about the need to use different channels to contact customers and to do so consistently and in [...]

One of my regular readers had a question today about Enterprise Decision Management and the Software Development Lifecycle - the EDMSDLC if you like. Here’s what he asked:
We do Business Rules in our approach… I guess one question would be, where does EDM fit in a typical SDLC? [company] does Requirements, we have a method [...]

One of the things I like to do on the blog is bring attention to those companies applying the principles of Enterprise Decision Management to deliver useful, smart enough systems. I recently came across Strategy DirectorTM from Stratagem Portfolio Services. This uses EDM to deliver analytics and strategy support for collections.
The product is built on [...]

When I talk to folks about decision management they sometimes seem intimidated by the complexity of the problem and the sophistication of organizations that have invested heavily in the approach. Here, then, are some thoughts to help you get started.

Begin - even if the first version is not perfect or even close.
Automate the decision even [...]

I have just finished presenting on the last of a series of roadshows for Silverlink. I was one of a series of presenters for their Think Different seminars. I presented with Kinney Zalesne (author of Microtrends: The Small Forces Behind Tomorrow’s Big Changes), Liz Boehm (Healthcare analyst at Forrester) and Fred Jubitz (recently of American [...]

I can’t blog this session live as John Rymer and Mike Gualtieri have asked me to participate. What follows is a combination of thoughts based on the presentation and post-presentation notes.
The theme of the presentation is that “The next frontier in business process management (BPM) and business rules is automating decisions within business processes”. If [...]

I spoke to Seth Grimes last week about an article he was writing that just published on Intelligent Enterprise -What BI Practitioners Can Learn From Operations Research. As I was reading the article I also noticed a response over on Michael Trick’s OR blog -Business Intelligence and Operations Research. Both Seth’s article and Michael’s response [...]

Next up Discover and Fair Isaac talking about Discover’s Enterprise Decision Management initiative. Dave Wodall from Discover co-presented with Xun Shao of Fair Isaac. Discover use Blaze Advisor (rules), Model Builder (analytics) and Decision Optimizer (portfolio optimization). Discover was launched in 1985 and, like Amex, has both the network and the consumer relationship. 50M members, [...]

After lunch I joined the Insurance track and listened to Don Light of Celent (who wrote this nice paper some time ago) and Mike Gordon of Fair Isaac. Mike started and his first slide was headlined “survival of the fittest” which seems like the right headline! There is clearly a lot on in insurance these [...]