Last full session today is Lisa Kart and Jean Zoch of Fair Isaac talking about optimal pricing - balancing profitability with competitiveness. Lisa’s focus, she says, is on what makes price optimization work. Price optimization is a very broad topic, even in financial services, but their focus is on being able to target price for [...]

Time to listen to some analytic scientists with Larry Rosenberger (analytic Fellow) and Jeffrey Feinstein (Principal Scientist) of Fair Isaac talking about gaining insight by focusing on behavioral drivers. Larry went first and mentioned a presentation be gave at InterACT back in 2006. He had focused then on where ideas come from and talked [...]

Interesting session on the Mortgage Crisis next, subtitled “Implications for a Global Economy”. Joe Breeden of Strategic Analytics and Daniel Melo of Fair Isaac. Joe started by saying that this is the 3rd time this has happened in the last 16 years. And, as before, it’s not just about mortgage and it’s not just about [...]

Paul Daro was next giving some detail around the new architecture (introduced by Bernhard Nann). A number of trends were identified first:

Clearly the move to a collection of services from monolithic applications has fundamentally changed the relationship of vendors to customers - now more about delivering services that can be fitted in to an overall [...]

Back on this blog for John Rymer of Forrester talking about dynamic business applications (about which I have blogged before) and how the next generation of systems will be designed for people and built for change. John began by showing a video of a broker’s desktop demonstration built by Adobe and some partners. Brokers are [...]