http://smartenoughsystems.com/wp/2008/01/16/using-edm-to-keep-loyalty-where-you-want-it/ Delivering competitive advantage with smarter systems through automating decisions Sun, 07 Sep 2008 07:13:51 +0000 http://wordpress.org/?v=2.5.1 http://smartenoughsystems.com/wp/2008/01/16/using-edm-to-keep-loyalty-where-you-want-it/#comment-10511 Using decision management to build loyalty and grow » Smart (Enough) Systems, the blog Thu, 03 Jul 2008 16:16:27 +0000 http://smartenoughsystems.com/wp/2008/01/16/using-edm-to-keep-loyalty-where-you-want-it/#comment-10511 [...] have blogged before about the power of decision management in keeping customers loyal and I believe that a systematic approach to managing the customer treatment decisions across all [...] [...] have blogged before about the power of decision management in keeping customers loyal and I believe that a systematic approach to managing the customer treatment decisions across all [...]

]]> http://smartenoughsystems.com/wp/2008/01/16/using-edm-to-keep-loyalty-where-you-want-it/#comment-4438 Automating “warm fuzzies” | Smart (Enough) Systems, the blog Tue, 22 Jan 2008 18:06:11 +0000 http://smartenoughsystems.com/wp/2008/01/16/using-edm-to-keep-loyalty-where-you-want-it/#comment-4438 [...] I don’t disagree with her, there are two things worth considering. Firstly, as I said in this post, you want loyalty to be to the company not to the individual representative so a hand-written note [...] [...] I don’t disagree with her, there are two things worth considering. Firstly, as I said in this post, you want loyalty to be to the company not to the individual representative so a hand-written note [...]

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