Smart Enough Systems

Smart (enough) Systems provides a unique perspective on the emerging market for enterprise decision management and operational decision making technology. Services include market research, product marketing, messaging, positioning and product launch assistance to technology vendors in the Business Rules, Business Intelligence, Analytics, Data Mining, Information Integration, and Semantic Technology areas.

• Content development such as white papers, animations, videos and presentations
  The principals of Smart (enough) Systems have significant experience producing unique content for vendors in the business intelligence, information management, data mining, analytics, business rules and decision management markets. New research and synthesis of existing materials are combined to produced high-impact content. Smart (enough) Systems has partners in graphic design and other areas to provide a full-service capability.

• Customer Total Cost of Ownership or Return on Investment studies and Customer Case Studies
  Independent assessment of the value of a vendor’s products is the most compelling testimony. Smart (enough) Systems can conduct interviews, Total Cost of Ownership/Return on Investment analysis, fact gathering and impact assessment. The results can be developed for internal or external use or any combination of the two.

• Developing and conducting webinars and in-person seminars, Conference support/speaking
  Smart (enough) Systems principals present on the web and in person for a variety of audiences. Whether providing expert analysis to kick off a webinar, speaking at conferences or user groups, or acting as a conference keynote, a well-prepared and high quality presentation is guaranteed.

• Retained Advice
  Many vendors find that they need advice more than they need deliverables. Smart (enough) Systems can be retained to provide this advice to meet both short and long-term needs. Supporting vendors through staffing or organizational transitions or helping a new team get up to speed are just some of the reasons for retaining Smart (enough) Systems.

• Product Strategy, Launch Planning and Roadmap Review, Product Positioning
  With decades of experience in some of the most sophisticated decision-making technology on the market, the principals of Smart (enough) Systems can help companies of all sizes with product strategy, positioning and launch. Competitive analysis, market-readiness and analyst relations preparation can all be handled.